Posted: 05/21/2012 in Technology




SM Supermalls proudly releases the SM iButterfly an Augmented Reality Application on your IOS and Android mobile devices on May 5, 2012 at select SM Supermalls.  SM Mall of Asia, SM Megamall, SM North EDSA, SM City Fairview, SM Southmall, SM City Baguio, SM City Davao and SM City Cebu will simultaneously launch the iButterflies.  Catching iButterflies at SM Supermalls is a fun and entertaining mobile information and couponing experience when you are at an SM Mall! 


It uses 3 technologies:  Augmented Reality, for seeing the iButterflies in the real world, Motion Sensors for catching iButterflies using your phone and your phone’s Global Positioning System or GPS for finding where the iButterflies are.  It is definitely a unique way of enjoying promos from our tenant partners such as Starbucks, Krispy Kreme, Forever 21, David’s Salon, Kenny Rogers, Jollibee, Mang Inasal, Chowking, Red Ribbon, Greenwich, Smart, BDO and Mc Donald’s!      


Catching an iButterfly is easy. First, download the application by connecting to the free SM WIFI or the SM_iButterfly SSIS at the participating malls you may also use your phone’s 3G connection. Using your gadget, simply download the App via Google Play and App Store’s, just search for the iButterfly Asia App.  Once downloaded, open the App and start catching iButterflies.  These turn into instant prizes. Simply claim your prize at participating mall stores.

to Download iButterfly just simply follow the instructions below;



By catching those butterfly with the mall and tenants you will earn points and redeemable within within participating stores at sm malls.







Redeem points to less your budget expenses and this kind of activity are good for the kids that will help parents to lessen the expenses.








These are few participating partners within the sm malls

image image image image

iButterfly is a proprietary Augmented Reality platform that will engage customers thru a fun interactive way. In this medium, the malls can Incentivize, interact, push promotions and create an experience that is truly SM

So what are you waiting for?? kids grab your dad’s iPhone or any android mobile phone to catch iButterfly while walking around sm super malls and redeem them on all participating stores.



For more information, you can visit our dedicated iButterfly website at: www.smibutterfly.com Download, catch and redeem now

iButterfly are now available here in the Philippines to enjoy more of your visit in every sm malls.

These are one of the technology now available on our sm malls with your iPhone and all android phones.



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