Power Up Fitness Climb @ ROX

Posted: 06/14/2012 in Sports, Wall Climb

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40-foot wall climbing facility stands tall at the Fort

R.O.X. launches latest outdoor service to outdoor activity enthusiasts

Recreational Outdoor Exchange (R.O.X) is Southeast Asia’s Biggest Outdoor Super Store. Its flagship store at the Bonifacio Global City launched its latest offering to its customers. Last June 9 and 10, R.O.X. hosted the POC-PSC-SCAPI Philippine National Games: Sports Climbing Competition to commemorate the launch of the store’s first ever wall climbing facility.

Committed to encourage a more active lifestyle, R.O.X. has been providing the tools of trade in order for people to get involved in outdoor activities. The wall climbing facility at R.O.X. is managed by Power Up Services which is known for creating the first wall climbing facilities in the Philippines. The sport is touted as an excellent physical as well as mental fitness activity.

R.O.X.’s 40-foot climbing wall is located in Bonifacio High Street. Now, avid climbers will have the opportunity to practice their skills before hitting the crags.

Joey Cuerdo, owner and designer of Power Up, on R.O.X. climbing wall gym: “It is not centered on steep overhangs, but gentle inclines. The wall can be easy enough for beginners to finish But it is challenging enough for the pros to train on. The gently overhanging wall is the official inclination of international Speed Climbing Competitions. With a height of 12 meters, it is ideal for 10 meter speed climbing training for athletes who are aiming to beat the record .”

R.O.X. wants the customers to experience the outdoors while inside the store. With the indoor climbing wall, your adventure starts here.

Cuerdo further stressed that “Climbing can be a very personal achievement oriented spot and turns challenges into personal accomplishments. These challenges create a better individual rather than aiming to become better because of someone else’s success.”

“Climbing entails problem solving skill in order to conquer the wall. Aside from being a form of exercise, there is a lot of planning and mind-body coordination. Peer support is also evident in this sport,” Cuerdo explained.

The event’s participants were elite wall climbers who would be competing to be part of Philippine National Climbing team and will represent the country in international competitions. The awarding ceremony was held last June 10, 2012 at R.O.X. Bonifacio High Street.

The POC-PSC-SCAPI Philippine National Games: Sports Climbing Competition was made possible by the combined efforts of the Philippine Olympic Commission (POC), the Philippine Sports Commission (PSC), SCAPI, R.O.X., and Power Up. This event was sponsored by The North Face, Black Diamond, Mojo, and Gatorade.

R.O.X. is owned and operated by the Primer Group of Companies, Asia’s next retail giant.


Blogger’s are given a privilege to have a Wall Climb Fitness for the whole month of June 2012 +1.

I remember my first wall climb was in Tandang Sora, Quezon City where me and my friends often visit power up tandang sora all the way from paranaque city. joey cuerdo ( the owner )was one the instructor during that time and he will motivate you on why you should do wall climbing as your fitness exercise.

Since we are having a hard time going to power up tandang sora every saturday we decided to stop, rather be in power up pasig instead, we invited other friends who also want to experience the wall climbing, then we started to buy our own gear for climbing.

As crisis comes other power up branches closed, but power up tandang sora still standing and one in cubao. Now Power Up partners with ROX at bonifacio high street in global city, Taguig City to make more easier to everyone who wants to try out.

Visit Power Up Climbing Gym, Click HERE;

Power Up ROX are open daily from 10am till 9pm. Give yourself a try to do the wall climbing and consult to power up instructors on how to do the best wall climb as one of your fitness exercise.

You can climb by yourself or with your climbing body which would be the best exercise, climbing is not only an exercise fitness it will teach you too an advance skills.

Another Day to conquer the wall of Power Up –ROX.

Visit my Google+ Click HERE:



My friend Kat tries her best to conquer the wall of Power Up – ROX last friday night. I invited her to join me to the most number of calories to burn in an the way of enjoying physical fitness for yourself.


15th of June 2012


A happy face from kat after she conquer a 40 foot wall to the top corner wall of power up climbing wall. I invited kat to join me to this fitness and I don’t expect she would, coz a model personality will not waist time to this kind of activity.

Also thank you to power up wall instructor choy for teaching us the importance of wall climbing and for having fun with us and the rest of the customers. To the Power Up Fitness supervisor Bong for continues attending and supervising our wall climbing.

Another Climb I had with my Family;

Me doing the Red Route after I did the yellow route ( climb up & climb down ).

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16th of June 2012

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16th of June 2012

My son JC likes to take rest at the corner of the wall, he does that every after he climb the wall to take rest. I remember when we were in hong kong he does a boulder wall in star ferry mall in hong kong and he was only 5yo and at 9yo he does wall climbing in wood holds in china. And every after he did the climb other kids follow him even his cousin zek. 


19th of June 2012

This time my climbing body is nonoy floresca. We had 3 sets of 3 climb up and belay down at wall 3. Alternately 3 climb up and belay down is 1 set for the scheduled activity at power up rox, we had 3 sets a total of 9 climbs. Thru this activity we develop our muscles in arms and legs, but what more skills we develop is our presence of mind.



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  1. kath:) says:

    nice one 🙂 thanks sir john !

  2. My Homepage says:

    A blog like yours should be earning much money from adsense.’~::- 145686

  3. ninay says:

    hello sir! good day! ask ko lang po sana yung price for wall climb. thanks!

    • i think now power up ROX have a promo price of Php150.oo all in. visit Power Up ROX for you to try the 40ft wall climb in 5 different wall level.

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